Case study · Car detailing · St Marys, NSW
Definition Car Detailing: content and ads under one roof
Definition Car Detailing in St Marys has been detailing cars since 2009 and has worked with multiple agencies along the way. They came to Untitled Creative for one reason: to have content and ad management handled in one place, by one team.
The starting point
Content and ads had always sat with different people. Definition hired videographers and photographers who could make the work look good, but who weren't versed in what actually converts as an ad. Their previous ad managers were never performing well, and every handover between the people making the content and the people running the ads cost time and results.
Why they chose Untitled Creative
- The same team behind the camera and the ads. Every shoot is planned around what the campaign needs, so nothing gets lost between filming and advertising.
- Creative built as ads first. Hooks, offers and formats made for Meta, not just good-looking footage.
- One point of accountability. No more chasing a videographer, a photographer and an ad manager separately.
- Direct access to the founders. The people who plan the strategy are the people doing the work.
One team
A premium experience, with content and ads under one roof.
The result
The result is a premium experience within a single team. Definition's content and ads are no longer divided or scattered across freelancers, individuals or separate teams. Strategy, filming, editing and ad management all sit with the same people, who are accountable for the whole thing.
Services used
Definition works with us on in-house ad creative production and Meta ads management, run by the same team. See more results in our case studies.
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