Ad Creative Production

Ad creative and video production that stops the scroll.

Video, photography and ads filmed for your business. Made in-house in Sydney.

5.0 on Google
Untitled Creative filming a founder-led ad creative session in the Sydney studio

Ad creative production, explained

What is ad creative production?

Ad creative production is making the videos, photos and static ads that run in your Facebook and Instagram campaigns. Untitled Creative films on location at your business, scripts every ad around your offer and customer, and edits it for Reels, Stories and feed placements. The same team then runs the ads, so the creative is built to be tested from day one.

Every package includes 1 to 3 shoot days a month, producing 12 to 30 short-form videos and 60 to 150 photos: reels, product shots and team shots. We shoot across the Hills District, North West Sydney and the wider Sydney metro area.

3×Revenue lift
41%Lower cost per lead
$2.16Cost per booking
5.0★On Google

What we make

Everything Meta rewards.

Meta video ads

Reels, Stories and in-feed video, scripted around one buyer concern per ad.

Photography

Product, team and lifestyle photography shot at your location, never stock.

Static & carousel

Offer-led static and carousel ads designed for mobile and built to convert.

UGC & founder

Founder-led and customer-style content that builds trust on camera.

How it works

From brief to ads that sell.

Brief

We map your offer, customer and funnel data, then write the scripts and shot list.

Shoot

A full shoot day at your business. Real staff, real customers, real work.

Edit

Every asset is cut for Reels, Stories and feed, with 4 to 6 variants per campaign.

Test and refresh

Winners are scaled, underperformers are cut in week one, and new creative lands every 2 to 3 weeks.

Terms

Simple terms, three packages.

Content creation and on-site shoots

Shoot days every month

On-location video and photography. Every package includes 1 to 3 shoot days a month, producing 12 to 30 short-form videos and 60 to 150 photos.

Meta ads management

Run by the team that shoots your ads

Strategy, audience targeting, creative testing, daily optimisation and weekly reporting. Ad spend is set per business, based on your goals.

Three packages: Core, Growth and Scale. Each starts with 90 days, then runs month to month. See what's in each →

On-location content or UGC? Read the comparison →

Client work

Real work, real results.

Why it matters

The creative is the campaign.

  • Real footage, never stock or AI
  • Built around your offer
  • Made to be tested and scaled
Hand holding a phone showing the Meta logo, representing the Facebook and Instagram ads Untitled Creative runs for Australian businesses
Miguel Bruan, founder of Untitled Creative, in the Sydney studioMiguel Bruan · Founder

About

Built to make things actually happen.

A founder-led performance creative agency in Sydney, working with established businesses across Australia.

We film your business, study your customers, and build every ad around what makes you different. No offshore contractors. No templates. No vanity metrics.

Let’s talk

Ready for creative built for you?

Book a no obligation strategy call.

✓ 100% Australian team✓ No long-term lock-in
Based in Sydney
Map of Australia with Sydney marked: Untitled Creative is based in Sydney, NSW SYDNEY NSW · AUSTRALIA

FAQ

Common questions, straight answers.

Do you script and test ad creative or just repurpose content?

Every ad creative is scripted from scratch using a brief built around your offer, audience and funnel data. We produce all content in-house and do not repurpose organic posts as paid ads. Each campaign launches with 4 to 6 creative variants tested against each other, then iterates on performance.

How much content do you produce each month?

Between 12 and 30 short-form videos and 60 to 150 photos a month, depending on your package. Every piece is scripted, shot and edited for your ads.

How does pricing work?

We run three packages: Core, Growth and Scale. Every one includes strategy, filming, editing and Meta ads, starts with a 90-day engagement, then runs month to month. We walk you through the investment on a call, once we know your goals and ad spend.

How often do you refresh ad creative?

We refresh creative every 2 to 3 weeks at minimum, faster if a top ad shows a falling click-through rate from creative fatigue. Underperformers are cut within the first week and winners are scaled as templates for the next batch.

What Meta ad formats do you produce?

All major formats: video ads (Reels, Stories, in-feed), static image ads, carousel ads, collection ads and lead-generation ads, all built mobile-first for Facebook and Instagram.

Do you work with businesses outside Sydney?

Yes. We are based in Rouse Hill, Sydney and shoot on location across the Sydney metro area. Meta ads management is available Australia-wide, including Melbourne, Brisbane, Gold Coast, Perth, Adelaide and regional areas.